PRSA Silicon Valley Diversity and Multicultural Scholarship

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Established in 2020 by the PRSA Silicon Valley Chapter, the PRSA Silicon Valley Diversity and  Multicultural Scholarship annually assists and recognizes students for outstanding academic achievement and commitment to the practice of public relations.


  • Reside in the San Francisco Bay Area.
  • Be a full time undergraduate student at an accredited college or university until January 1, 2025 or after scholarship is awarded.
  • A major or minor in public relations or communications is preferred, but not required.
  • Have a minimum 3.0 GPA in all courses.
  • Should self-identify as a member of a historically disadvantaged or demographically underrepresented minority group. [Note: Scholarship selection shall be made without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, veteran status, or any other category protected by applicable law. Conversely, an applicant will not be selected solely based on one or more of the aforementioned protected categories.]
  • Membership in the Public Relations Student Society of America (PRSSA) is preferred, but not required.


  • Completed online application form.
  • A current academic transcript of all college or university courses completed.
  • One 500-word essay or a video of you speaking (no more than two minutes in length) in English on one of the following topics:
  1. Why does diversity matter to the public relations industry? What is the significance of having a diverse workforce in the public relations industry?
  2. How is diversity enacted in everyday communications practice?
  3. What recent multicultural communication efforts have helped to bridge the gap between the community and the company/institution?
  • Optional: Up to two brief letters of recommendation from a PRSA member or an individual associated with the public relations profession (corporate, agency, government, non-profit) or higher education.

This scholarship is funded by the PRSA Silicon Valley Chapter.

Application Deadline: May 18, 2024